New Integration Improves Pull-Through Rates to Deliver Increased Conversions While Enhancing Borrower Experience
Mortgage Coach’s Total Cost Analysis Added to SimpleNexus Mobile Originator App
LEHI, UTAH – February 12, 2019 – Mortgage Coach, the developer of the Total Cost Analysis (TCA), the first borrower conversion platform for mortgage lenders and SimpleNexus, the leader in bringing the home mortgage process to mobile devices through their dynamic digital mortgage platform, has announced an official integration partnership.
The partnership provides SimpleNexus’ 200 plus clients and 20,000 LO’s increased pull-through or loan application conversion rates through Mortgage Coach’s Loan Comparison, TCA and SimpleNexus’ Mobile Originator™ tools. When a borrower first uses the SimpleNexus mobile app with this integration in place, a TCA record will automatically be created for them in Mortgage Coach where loan originators can personalize and narrate the Total Cost Analysis details. The borrower can then compare different loan products and choose the one that is best for them through access to these details directly from the SimpleNexus mobile app home screen.
“Mortgage Coach has first and foremost always kept the consumer in mind. We’re proud to work with a company that brings transparency, and increases trust between consumers and lenders,” stated Matt Hansen, SimpleNexus Chief Executive Officer.
Through a transparent and educational experience, loan officers can demonstrate their commitment to their customer and the value of their role in the mortgage process delivering a complete and personalized experience, with graphs, charts, videos, and audio recordings, on any device. Update presentations/TCA information real-time. Loan officers stay in the know of when their presentations have been viewed with mobile report tracking.
“Synergy One provides one of the broadest sets of mortgage options of any lender today. Now, with a Mortgage Coach Total Cost Analysis for every application, our Synergy One app can help ensure the benefit and cost of every loan option is clear for any borrower. The innovation will enable our professionals to quickly tailor every loan option to specific financial goals of their client, part of our Synergy One commitment.” – Steve Majerus, CEO of Synergy One.
“By adding the Mortgage Coach Total Cost Analysis automatically to every application, SimpleNexus has delivered on two of the most important needs borrowers demand in the mortgage approval process, ease and options. Our mutual lenders need to convert every transaction by reducing fallout. This innovation provides a TCA at the earliest possible point in the application process, establishing trust and commitment from day one with the borrower.” – Joseph Puthur, President Mortgage Coach.
This Best-In-Class integration provides a better way to engage, interact and communicate with borrowers, loan officers and real estate partners during the loan process. Ultimately, the partnership between Mortgage Coach and SimpleNexus provides a better borrower experience earning more loan commitments for any lender today.
About Mortgage Coach
The Mortgage Coach enterprise mobile applications enhance the conversation between the borrower, mortgage professional, and Realtor, enabling a confident mortgage decision. Thousands of banks and lenders rely on Mortgage Coach to turn borrower education into a competitive advantage to grow volume. Financial and real estate professionals provide clearly illustrated mortgage options with a detailed interactive Mortgage Coach Total Cost Analysis (TCA), including charts, video narration, and live updates viewable on any device, ensuring an informed home loan choice. Learn more about how to add the power of Mortgage Coach to your lending platform by visiting www.mortgagecoach.com or contacting firstname.lastname@example.org.
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