Building Sustainable Referral Partnerships
The Industry's Challenge.
Higher interest rates, shrinking margins, and increased competition are contributing to a disruptive mortgage landscape. Mortgage executives face new challenges in keeping their institutions profitable and their loan officers productive.
To thrive, you need a team built to win. Yet vying for the attention of realtor partners and their borrowers is a major challenge.
More than compete. Dominate.
One of the ways that local mortgage lenders compete with big banks and mega-online lenders is to build working partnerships with local real estate agents and other referral sources.
Without question, the most important key to getting referrals is to provide a great experience, transparent transactions, and consistent communication. Technology plays a key role in helping lenders deliver exceptional customer experience.
Knowledge is Power.
The lender that focuses on the Realtor experience, in addition to the borrower experience, is the one that will get the referrals’ attention. So, what is it that referral sources really want? It all comes down to two fundamental things: the lender’s ability to deliver as promised, and transparency into the loan process.
Request the guide to read more about understanding the perspective of referral sources, choosing the best technology, and securing the competitive advantage.